The Role of a Producer/Director

While most people are aware of the titles ‘Producer’ and ‘Director’ when it comes to creating video, they may not be completely familiar with everything these people do throughout the creation process. In this blog we will discuss the roles...

Is It Better to Buy or Rent Camera Gear?

When you’re readying for a video shoot and don’t have the necessary gear, you may be torn between buying or renting. There are many factors that go into this decision that include cost, the amount you will be using the...

Choose Drone Footage for These Sporting Events

Whether you are participating in an upcoming sporting event, are charged with running a team or athlete’s marketing initiatives or anything in between and require video footage, it is suggested to give drone video a try. Drone footage offers a...

Filming a Commercial? Consider Adding Drone Footage

When you’re in the process of creating a commercial and are looking for something that will stand out from the pack and represent your brand in the best manner, consider the addition of drone footage. No matter what type of...

Why Having a Professional Camera Crew Is Important

When you need video shot for an upcoming commercial, documentary, special event or for any other reason, it’s important that you work with a professional camera crew. Hiring an experienced camera crew will not only ensure your video shoot is...

What Is the Job of a Director of Photography?

A director of photography (DP) plays an integral role in video production and helps in having the director’s vision come to life. The DP oversees everything from where cameras and crew will be placed for a shot, to lighting, deconstruction...

Natural Light vs. Studio Light for Your Video Shoot

When hiring a video production company for your upcoming shoot there are many things to consider. You will certainly want a company with experience, and one that has worked with a wide range of clients, but you also want a...

Why Hiring a Licensed Drone Pilot is Important

No matter what you may need drone footage for, it’s essential to hire a licensed drone pilot when you want the highest quality footage done the right way. A licensed drone pilot will ensure that all FAA rules and regulations...

How Should Models and Videographers Behave on Set?

Video shoots are an exciting part of the job, but they also require a lot of hard work, dedication, and patience. Sometimes you don't always get the shot you're looking for on the first few times. Because of this, both...